Today's Content

• Is Googling a thing of the Past ?

• AI-Powered Search Engine

• Power of Generative AI

Welcome, Inquisitive Minds 🎉 

Is Googling a thing of the Past ?

For about two decades, "googling" has become synonymous with searching and researching. 🕵️‍♂️ Before the internet, we relied on bookstores, libraries, museums, or elders & teachers for information, which was relatively time-consuming and somehow limited. 📚🏛️

Google revolutionized access to information of all, making it quick and easy to find what we needed. When we thought Google was the pinnacle for the humanity, AI-powered search engines arrived, changing the game once again.😱🌟

Have you ever found googling for the best restaurant nearby frustrating and time-consuming? 🍽️ Google typically provides a list of links to various restaurants, and we end up clicking through multiple websites, reading reviews, and comparing options before making a decision🤷‍♀️. This process can be tedious and inefficient.

AI-Powered Search Engine

Perplexity AI

Enter AI-powered search engines, which take searching to a new level. 🚀 Instead of just providing links, they summarize the content of multiple websites, giving you concise, relevant information in one go. For example, if you're looking for the best restaurant, the AI search engine will not only present a list but also summarize key details from each website. You get a comprehensive overview, allowing you to make an informed decision quickly. 📝✅

Imagine deciding on a restaurant based on a summarized paragraph rather than sifting through numerous websites. This saves time and effort, making the process smoother and more efficient. 🌟

Perplexity is one of the best AI-search engines of 2024🦾, it is extremely capable at understanding context and generating relevant, thoughtful responses. It has been trained on a huge amount of data from the internet, allowing it to gain knowledge spanning science, history, current events, and more. So you can ask it about almost any topic, and it will break down complex subjects in an easy-to-understand way, like the restaurant example above.

In essence, AI-powered search engines make information more accessible and help us make decisions faster. 🌐💡

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Power of Generative AI

Disrupting every Industry

As much as many are tired of being fed rows and rows of Google links to websites, we've accepted it as a fact until now. 📚✨ ”Of course”, we think, “it's already much better than sifting through encyclopedias in the library.” 📖🏫🤭

However, we may have to change our habitual thinking with Google now ! With the rise of generative AI, Google, the giant search engine, is being disrupted! Generative AI can "generate" text by summarizing the content of the links, saving us from going through everything ourselves. 🤖📑 With this seemingly simple feature, people are flocking to Perplexity for their searches, which is short & clean, yet informative.

Perplexity was founded by Aravind Srinivas, who previously interned at OpenAI and Google's DeepMind. It has raised $74 million from high-profile investors like Jeff Bezos.

• Perplexity's approach differs from Google's traditional model of returning lists of web pages. Instead, it aims to offer an AI-powered conversational search experience.

• Perplexity believes the rise of generative AI represents a paradigm shift that creates an opportunity to disrupt Google's dominance in search.

• The CEO argues that search has been about "ten blue links" for 20 years, but people really just want direct answers. Perplexity's product aims to provide clean, simple answers powered by large language models like GPT-4 and Google's Gemini.

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Thank you for reading! 🥂

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🧔🏻‍♂️Brian Smith - CEO